In 2024, the World Poultry Foundation partnered with Couvoir Amar to bring over 3.2 million day old chicks to Senegal by 2027.
The African Poultry Multiplication Initiative (PMI), supported by the Gates Foundation, is revolutionizing Senegal’s poultry industry through strategic partnerships with local organizations. Running from 2024 to 2027, PMI aims to scale the production and distribution of improved Dual-Purpose Poultry (DPP) inputs to smallholder farmers. This initiative seeks to enhance food security, create economic opportunities, and empower rural communities, addressing key challenges and driving sustainable growth across the country.


Over the course of the next five years, PMI, in partnership with local private-sector partner, Couvoir Amar, will foster innovation, tackle systemic barriers, and support smallholder farmers in improving nutrition and boosting local economies. Despite challenges such as limited infrastructure, high poverty rates, and youth unemployment, PMI is committed to delivering long-term solutions that will contribute to a resilient and productive poultry sector, benefiting communities nationwide.

Through its direct implementation, PMI will produce over 3.2 million day-old chicks (DOCs), establish 705 Brooder Units, and support more than 30,000 smallholder farmers. In the coming years, the program will lay the groundwork for a more resilient and self-sufficient poultry industry, improving livelihoods, reducing poverty, and strengthening food security across Senegal.
By the end of the decade, PMI’s continued efforts will benefit approximately 8 million chicks, 1,500 brooder units, and over 300,000 smallholder farmers throughout Senegal, ensuring lasting positive change in the country’s poultry sector.
